Position : Digital Marketing Manager Salary : $1,800 - $2,500 AUD a month Working Hours & Conditions :  Australian Hours Holidays :  Public holidays in AU

Role Overview We are looking for a proactive and organised Digital Marketing & Administrative Managerto take ownership of the company’s digital marketing activities while also providing general administrative support across the business. This role is ideal for someone who enjoys a combination of creative marketing, lead generation, customer engagement, and operational administration. The successful candidate will play a key role in helping the business grow its online presence while ensuring administrative processes remain efficient and organised.

Key Responsibilities Digital Marketing Management (Primary Focus) • Manage and grow the company’s social media presence across relevant platforms • Develop and maintain a consistent content calendar and posting schedule • Plan, create, and optimise both organic and paid social media campaigns • Monitor campaign performance and provide recommendations for improvement • Ensure all advertising activities remain transparent and accessible to business owners

Lead Generation & CRM Management • Manage and maintain CRM records and customer databases • Support lead generation campaigns across social media and digital channels • Track enquiries, leads, and customer interactions through the sales pipeline • Assist with follow-up activities and lead nurturing processes via email CRM • Generate reports on lead activity and marketing performance

Website Management • Update website content, images, project portfolios, and service information • Ensure website information remains accurate and current • Support SEO and website optimisation initiatives where required • Coordinate website improvements with external providers if necessary

Graphic Design & Advertising • Create graphics, promotional materials, and digital marketing assets • Design and manage social media advertisements and campaign creatives • Maintain brand consistency across all marketing channels • Assist with promotional campaigns, brochures, and sales materials

Administrative Support • Perform general administrative tasks to support day-to-day business operations • Data entry and maintenance of company records and databases • Assist with document preparation, filing, and organisation • Support scheduling, customer communications, and operational administration • Help maintain accurate and organised business systems

Tools & Systems • Facebook & Instagram • Meta Ads Manager • CRM systems (TBC) • Website CMS platforms • Canva or similar design tools • Microsoft Office / Google Workspace

• Proven experience in digital marketing and social media management • Experience running both organic and paid social media campaigns • Strong understanding of CRM systems and lead management

Website Updates / CMS Skills • Graphic design skills using Canva or similar tools • Excellent organisational and administrative abilities • Strong communication and attention to detail

Desirable • Experience working in construction, home improvement, trades, or related industries • Experience creating marketing reports and campaign analysis • Familiarity with automation and workflow tools

Additional Information • This is a hybrid role combining digital marketing and business administration • Strong emphasis on transparency, ownership, and accountability across marketing activities • Opportunity to make a significant impact on lead generation and business growth • Ideal for a versatile all-rounder who enjoys both creative marketing and operational support tasks

Ideal Candidate You are a self-starter who can confidently manage digital marketing initiatives while also stepping in to support the broader needs of the business. You are equally comfortable creating ad campaigns, updating a CRM, designing marketing assets, and handling administrative tasks that keep the business running smoothly.

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